13. Three Keywords of Digital Marketing

                      

          We all understand that the market has evolved and changed at a rapid pace. Also, the propensity to consume and consumer culture have changed tremendously. The customers no longer just watch the commercials that are provided by the companies to get information about the product that they want to buy. The customers do not just accept what the companies offer to them. Currently, the customers tend to trust the third party’s opinions more and gather more information from social networking communities. These are the most effective buying defined factors in the current market. In order to keep up with this tremendous change, the companies have been focusing on digital marketing. I believe that there are three important key concepts of digital marketing.

12. 8Dio’s DUBSTEP Virtual Instrument

        I believe that everyone in the entertainment industry especially the music industry knows well that the hottest concept or music genre from 2012 till now is electronic sound and dubstep. Currently, there are so many different music tracks that collaborate with these types of sounds. According to naver.com, dudstep is one of electronic dance music genres that started in South London, England in early 2000 and uses powerful low-frequency bass and drum in slow tempo with 2-step rhythm.

11. The Evolution Wave in The Entertainment Industry

                      

        Currently, the major theme and trend of pop culture in the entertainment industry is about post-apocalyptic theme. Especially in the movie industry, it is easy to find movies that talk about zombies, end of world wars and pessimistic future. It is also easy to find popular games such as Metro: Last Light, Gears of Wars, The Walking Dead, Fallout, etc with this type of the themes in the game industry. But why, all of sudden, this post-apocalyptic theme dominates entertainment industry? I know that this type of theme has existed through out the entertainment history. However, I believe that now will be the major and prime era of post-apocalyptic theme of the entertainment industry and history.

10. Practical Laws in My Business

                                                   

            In today’s world, we must watch over many things that could affect our careers and/or businesses. Many people decide to be part of illegal activities by downloading music, films, graphics, and many other creative works. Our company will be able to be protected as much as possible as we register all of our creative work. Between copyrights, trademarks, permits, and all the protective tools we can acquire.

9. HCD Process by IDEO

     

       Everyday, we exposure ourselves to some types of designed products and brands. We wake up at the bed, brush our teeth, wear clothes, drive a car, eat lunch and dinner and go back to bed. In this simple process of daily life, we don’t even recognize how many different designed products and brands we have used. If some of products that we use daily evolve their designs and technologies good enough to make our lives more efficiently and helpful than now, we will be able to improve the quality of our lives with or without notice. Also, if some of companies and small business stores try to develop good brand images, customer relationship services and process of developing ideas, it will hugely affect on their profits and potential customers. This is the basic identity of the innovative global design firm and business consultant service company, IDEO.

8. A&R

        One of important roles in the entertainment industry would be A&R. According to About.com, A&R stands for artist and repertoire and their basic job is that finding new artists and signing them to the label or the production company. In the music industry, A&R agents cover all kinds of important things such as contracting negotiations, booking recording sessions and preparing for the album release. These are typical roles of the A&R in the past. However, the role of A&R has changed in current entertainment industry.

7.The Reason of Trading: Comparative Advantage

       Just imagine that a family decided to go to the beach to enjoy their weekend. Father stopped at the gas station to put gas in the car and mother and son bought the mango, banana and volleyball. Most of these products are made in a foreign country other than the U.S. Why we buy so many different products from outside of the country even though we think we already have enough technology to produce these products? Because there is a economic and mathematical secrets called ‘ComparativeAdvantage.’

6. What is Big Data?

       So many people in the world use smart phones everyday and every hour in daily lives. With this technology, we can easily search information, buy something and share information with other people through the Internet. Some people say, people in present time are addicted to smart phone, but we obviously can access all kinds of data in the world through the small devices with simple clicks. People need data to live and desire to have more data than other people to live better lives.